It makes me uncomfortable how people have adopted corporate language when talking about themselves on the internet. You are not a corporation or a persona. You are a whole person.

You don't have a "brand" – you have passions and interests. You don't "create content" – you share thoughts, words, ideas, knowledge, and a whole galaxy of other things.

There are plenty of people out there who want to categorise you and put you in a box. Don't help them to do this.

You're so much more than that. 💚

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@InvaderXan this articulates the distaste we have for those terms in a way we could never manage to

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