If you've watched YouTube videos in the last couple days, you may have noticed the phrase "ad blitz" in the upper-left hand corner of your screen.

Ad blitz is a marketing term. It entered the English lexicon by the WWII German tactic of 'Blitzkrieg' or 'lightning war' in which an enemy would be met with a sudden and overwhelming force.

Advertisers literally think they are attacking you. They think of you as an enemy, as a military target.

Act in kind.

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@teslas_moustache It's related to the Super Bowl, which is less about football, and more of the ads. At least within the last few years.

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