how do you trademark a color

has fluke done this? they either haven't or it's completely ineffective judging by the number of color mimicking multimeters out there
-F

@Felthry You can trademark a color by claiming that your brand is distinguished by it. Coca Cola's red, McDonald's yellow, UPS's brown, Tiffany's blue - all of these are trademarked.

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@lorxus you'd think Fluke would have trademarked their signature yellow and grey then?
-F

@Felthry Probably! But I imagine that doesn't stop (for instance) Chinese firms from cheerfully violating that trademark.

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