@mona@cybre.space On the other hand, I initially watched it with the sound off and was braced for it to be from the NRA, GOP, god knows who. When I found out it was from some fly-by-night company trying to hawk T-shirts to mall ninjas, I laughed out loud. What a chump show. (Sadly, a chump having a public breakdown is roughly as dangerous as a mastermind having one...)

There's a comment down in that thread describing this as "not fascism, just fascism branding," and I think there's some validity to that. Again, I'm not convinced it's much less dangerous, especially since it's arguably more insidious than outright fascism. But it's still amazing how much of this alt-right "revolution" is taking place purely in the simulacrum, the same hazy world where reality TV, urban legends, and football rivalries exist...