My "health" insurance provider knows my name, so when they send me an e-mail that starts with "Dear Valued Customer," I know they are lying.
@ElectricKeet The advertising emails may be from a third party who was only given the emails and not access to customer names?
@Aradia As comforting as that would be, my name is right there in the "To:" field, and I know it's not my email client filling it in 'cause it's in all caps. *sigh*
All right, it's not exactly a lie, but it invites the question, "Valued at what?" I know it's non-zero, since their website doesn't let me turn off advertising emails (savings opportunities!) and it shows ads for Experian credit monitoring so I'm worth at least some ad revenue.
<sarcasm> Gee, if they're having to erode customer trust just to get some extra cash on the side, the health insurance industry but be really struggling to stay profitable. </sarcasm>