Old joke; an anthropologist goes to a Chukchi village and finds they’ve modernized; a Chukchi has a brand new freezer standing wide open in the middle of his yaranga (yurt). “But why would you do that?” the outsider asks. “Oh! It’s supposed to get to 0 degrees in there, so I figure it will warm up the place!”
… brought to you by working in a slightly under 0 degrees warehouse.