Been disassembling my Apple product boxes to recycle cuz I’ve got no room to keep ‘em anymore. Some thoughts on Apple’s packaging.
1. Wow they really use cardboard for basically everything. Dividers, spacers, internal supporting walls. The lot.
It doesn’t look or feel like card a lot of the time, but it is—just really high grain stuff.
2. Like their products, the glue makes them hell to take apart but once you’re in, the insides are so obviously well considered to be strong, whilst still minimising the amount of material used.
And 3. Holy crap so much space is used up by the adaptor and UK plug.
An iPad, Lightning cable + docs only use ≈20mm of the box’s ≈60mm depth. Watch uses some ≈15mm of the box’s ≈25mm. The rest is just empty, wasted space.