@indi I want more spaces with heavy theming. I just want less _consumerism_ attached to it. I want more focus on the experiential.
I want to visit Ursula's caves, maybe drink a potion or fifty, without having to pass through the gift shop on the way out. Make a gift shop, but don't force me to pass through it on my way through the magic. Make the experience powerful enough and I'll buy out the gift shop willingly.